What does AI say about you?
Thousands of people ask AI for leaders in your niche. If you don’t appear in that answer, you don’t exist.
It’s happening now. And you don’t see it.
HR is looking for a CEO or a CMO
Today they ask: what does AI say about you? Do you show up recommended when someone asks for leaders in your industry?
ChatGPTSome profiles you could consider for CEO/CMO with scale-up experience:
Martín Costa
CEO at two scale-ups. Ex-Google. Led Series A and B rounds.
Your name here
Your profile doesn’t appear in the search.
Laura Fernández
CMO with 12+ years. Scaled marketing teams in LATAM.
For those who live off their personal brand
Coaches
So you’re the option when they search in AI. We measure you and position you.
Influencers
So they find you when they look for leaders. And the deal is yours.
Founders
So they choose you when they look for leadership in LATAM. A reference, not invisible.
Consultants
So your name shows up when they look for expertise. Not someone else’s.
Creators
So AI recommends you on your topic. Your name, your audience.
From invisible to a reference. With data.
Diagnosis across 5 AI engines
Personalized action plan
Content optimized for AIs
Real-time monitoring
AI visibility metrics
Share of Voice
We measure your presence in AI answers compared to direct competitors. You see exactly what percentage of the relevant conversations mention you vs others.
Mentions vs Citations
Being mentioned isn’t the same as being cited as a source. We tell apart recognition from real authority. Citations are what create opportunities.
Sentiment Analysis
We analyze whether AI describes you positively, neutrally or negatively. A mention can hurt if it’s associated with criticism. We monitor the context.
Find out your AI positioning
Don’t miss opportunities by not being mentioned.
Got questions? We answer them
What is FARDO’s Personal brand?
Personal brand is FARDO’s platform designed to position your name and expertise in the main conversational AI engines: ChatGPT, Perplexity, Gemini and others. It helps you appear when someone looks for leaders, coaches or experts in your niche. It includes a visibility diagnosis across 5 engines, a personalized action plan, content optimization so AIs cite you as a source, and continuous monitoring of your positioning.
Who is Personal brand for?
For coaches, influencers, consultants, creators and founders who live off their name and want to appear in the answers of ChatGPT, Perplexity and Gemini when people look for leaders in their industry. If your work depends on being searched for, recommended or hired for your expertise, not appearing in AI means not existing for whoever makes the decisions.
How does AI positioning work?
The process has 4 steps: (1) Diagnosis across 5 AI engines. (2) A personalized action plan with concrete recommendations. (3) Content optimized so AIs cite you. (4) Real-time monitoring month by month.
When does Personal brand launch?
In development. Join the waitlist on this page to be among the first to get access. The initial diagnosis will be free for the first 100 users. We’ll let you know by email when it’s available.
Why does it matter to appear in ChatGPT, Perplexity and Gemini?
Because the decision already goes through AI. HR, marketing and buyers ask there before calling. If you don’t appear in the answer, you’re not at the table. More and more people use ChatGPT, Perplexity and Gemini to research leaders and make decisions. Appearing in AI is the new way to build authority in your industry.